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Why did you want to join the Sustainable Scale Up Cluster?

Cradoc’s is growing and needs to find support to do this with measured activity – we hear of people growing too fast and, the pitfalls they suffer as a consequence. The cluster brings knowledge and confidence in oneself to make the right decisions.

What have you gained from the cluster so far?

We have learned that we need to take time to accomplish growth, get the ducks in a row, understand that finance and resources underpin successful growth, to consider various options and take advice when unsure.

What advice would you give other Welsh food and drink SMEs who are looking to scale up and grow?

I’m very busy doing what we know, baking at our current capacity and sweating our assets. I don’t have to do it on my own, there is a wealth of experience ready to support and advise - I would be mad to assume I was capable of expanding rapidly without consulting someone or an organisation which is set up to aid me delivered by personnel successfully through the process. Expertise in finance, manufacturing upscaling and people management is available, all you have to do is ask.


Founder, Cradoc's Savoury Biscuits

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