Huw is the Managing Director of Puffin Produce who returned to his Pembrokeshire farming heritage in 2009 after years of research and professional practice in related fields. Huw is both the Managing Director and responsible for the Sales and Marketing team. He continues to promote Welsh produce, whether through own-label or Puffin's premium Blas y Tir brand. He also ensures that our growers get a fair price for their produce, and that Puffin is "a good and happy place to work." Huw is also a member of the Food and Drink Wales Industry Board.